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Drew Neisser - Art History President & CEO, Renegade Marketing Group

(Class of 1979)

How I Can Help: President and CEO of Renegade Marketing in New York, NY and a DukeConnect Volunteer.

Drew is the President and CEO of Renegade Marketing located in New York, NY. We asked him a few questions for his profile.

Education
BA History


Please provide a brief description of your current primary job function:
As CEO of Renegade Marketing Group my job is to cultivate Renegade thinking and champion Renegade ideas. Sounds like fun, doesn't it?

Briefly tell us about your career path?
1979-Wells Rich Greene
1982-J.Walter Thompson
1988-Chiat/Day
1990-Dentsu
1993-Founded Renegade with funding from Dentsu

What were some of your activities at Duke?
Avid film buff, Freewater Series Chairman, Union Treasurer, Intramural Sports

How has Duke influenced your success?
Duke really helped me get my first job since my prospective employer just assumed I was smart. By the time they found out the truth, it was too late to dump me. 25 years later, I'm still fooling them. Go Devils!

What is the best career advice you would give students interested in your career field?
First, make sure you really love marketing. If not, try banking. It's an easier way to make money. Then ask yourself if you could enjoy being a waiter? If not, you'll be much happy as a client than as agency person.

What do you do in your free time?

Coach soccer, ski, paddle tennis, golf, poker, tennis, make movies, read historical fiction, read page turners, help with homework...

Where have you traveled in the past 5 years?
Japan, China, Jamaica, Italy, Canada

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